Elections and TikTok and Misinformation, Oh My! These days, it feels like the election cycle never really ends. And similarly, the cycle of misinformation online is unending. Whether it’s low-stakes rumors about celebrities or very real conspiracies, most online platforms are full of misinformation. And with its explosion in popularity, TikTok [...]
Keep Calm and Carry-on Maintaining your cool while traveling for work. As in-person conferences return and the world opens back up, travel is again becoming a necessity. For most of us, traveling for work was always stressful, and even more so now with added considerations, company expectations, to mask or not [...]
Change is Coming to Google Analytics - Part 2 Welcome to part two of our series on Google Analytics’ big changes coming in 2023. If you haven’t read part one yet, go back and check it out first. Now that we’re all on the same page about what Google Analytics is [...]
Tips for Making Content for Gen Z A guide written by a Millennial but approved by Gen Z staff. Be Visual Be Interactive Be Succinct Be Urgent Be Yourself DON’T Be Facebook Be Visual Gen Z only uses two to three of these platforms daily - YouTube, Instagram, and TikTok. So [...]
Social Media Basics: How to Use Hashtags Let’s talk about hashtags. The hash symbol (#) - or pound sign - allows social media content to be tagged into relevant categories. The hashtag first appeared in 2007 on Twitter, and by 2013 some 75% of social users were using them. But what [...]
How To Facilitate Virtual Meetings For the last 15 years, I have facilitated and moderated meetings – virtual meetings, in-person meetings, strategic planning, focus groups, listening sessions and many more. I loathe meetings. So, it’s a tad ironic that so much of our work starts with meetings. But, I see value [...]
