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About Liz Downs

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So far Liz Downs has created 4 blog entries.

We Need to Talk About Astroturfing

By |2021-02-10T20:37:11+00:00February 9th, 2021|Content Development & Marketing, main story, Strategic Communications|

We Need to Talk About Astroturfing Let me skip the predictions, anticipated trends, and wishes for the year and get down to business. Let’s talk about astroturfing. This is something that will need to be unpacked over a few posts, because the reality is, there is a lot to talk about. [...]

Working with Creatives (If You’re Not One)

By |2019-10-08T17:28:26+00:00September 25th, 2019|Graphic Design, main story, Uncategorized|

Working with Creatives (If You're Not One) Thanks to Jen Moran, one of Anthology’s very talented creatives, for help on this! One of the hardest things for people in communications, marketing, PR and the adjacent fields is to learn how to successfully work with their design team, the “creatives.”  And if [...]

The Basics of Crisis Communications

By |2019-08-26T15:33:31+00:00June 21st, 2019|main story, Media & Stakeholder Outreach, Strategic Communications|

The Basics of Crisis Communications We all have seen examples of companies that did not respond well during times of crisis, whether it is Boeing’s non-response to the 737 MAX safety issue or Samsung’s silence while their new Galaxy phones were catching fire. When companies’ crisis communications are done poorly, as [...]

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