About Kimmon Williams

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So far Kimmon Williams has created 6 blog entries.

The Case for Thought Leadership

By |2022-08-19T14:01:52+00:00June 8th, 2022|Content Development & Marketing, main story, Strategic Communications, Uncategorized|

The Case for Thought Leadership I’m not going to lie. It is a lot of work to make a thought-leadership communications strategy successful. But I’m a firm believer that it’s worth the effort, especially as a long-term strategy. Let me make my case . . . Let’s start with a definition [...]

The Case for Astrology in Communications

By |2022-04-05T14:02:01+00:00March 14th, 2022|main story, Strategic Communications, Uncategorized|

The Case for Astrology in Communications Okay, stop rolling your eyes. I can feel it coming just based on the title of this. I’m going to try and keep this simple and practical. I’m not suggesting we start claiming we can tell the future or how to change your personality based [...]

Transitioning a Contract

By |2022-03-02T16:00:11+00:00February 22nd, 2022|Content Development & Marketing, main story, Strategic Communications, Uncategorized|

Transitioning a Contract Work and contracts end for a variety of reasons. Sometimes you know, sometimes you don’t. But when you do, take the time to make sure any outstanding work and projects are handed off deliberately. I don’t know about you, but I was taught to treat others as I [...]

We Need to Talk About Astroturfing

By |2022-08-19T14:04:06+00:00February 9th, 2021|Content Development & Marketing, main story, Strategic Communications|

We Need to Talk About Astroturfing Let me skip the predictions, anticipated trends, and wishes for the year and get down to business. Let’s talk about astroturfing. This is something that will need to be unpacked over a few posts, because the reality is, there is a lot to talk about. [...]

De-mystifying PR Jargon

By |2019-09-06T17:56:36+00:00August 5th, 2019|main story, Strategic Communications, Trends, Uncategorized|

De-mystifying PR Jargon In Public Relations, as with any other profession, people talk in shorthand and expect you to learn the terms quickly. Here’s a quick guide to understanding the jargon that a communications team may sling your way. Heard When Building a Communications Plan Goal – A big idea you [...]

Rate Review Subscribe! Make Your CTAs Work

By |2019-07-15T23:42:06+00:00July 11th, 2019|Digital Strategy, main story, Strategic Communications|

Rate Review Subscribe! It’s easy to get so wrapped up in creating content that you forget to think about what comes after the content is posted. Whether you’re writing to inform, entertain or attract, ultimately you want your audience to engage, commit, connect or buy. Focus on your social media call [...]

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